Download e-book for kindle: Advertising and Reality: A Global Study of Representation by Amir Hetsroni

By Amir Hetsroni

ISBN-10: 1441170006

ISBN-13: 9781441170002

ISBN-10: 1441191941

ISBN-13: 9781441191946

ads and truth: a world examine of Representation and Content offers, for the 1st time, an in depth research of how our existence is represented in ads. top students from diversified international locations, who specialise in advertising conversation and media stories, assessment and examine diversified advertisements contents and provides us a really cross-cultural view of the problem. one of the contents which are completely mentioned during the ebook one reveals sexuality, violence, kin actions, gender roles, vocations, minorities roles, periodical reconstruction and extra.

This publication offers an updated photograph of how smooth lifestyles is portrayed within the most well liked layout of selling verbal exchange around the world.

Show description

Read Online or Download Advertising and Reality: A Global Study of Representation and Content PDF

Best media studies books

Mass Media and Political Communication in New Democracies by Katrin Voltmer PDF

This e-book examines how political verbal exchange and the mass media have performed a imperative function within the consolidation of rising democracies around the globe. protecting a wide variety of political and cultural contexts, together with japanese and Southern Europe, Latin the USA, Asia and Africa, this new quantity investigates the issues and conflicts coming up within the means of developing an self sustaining media and aggressive politics in post-autocratic societies.

Download e-book for kindle: Development Communication: Reframing the Role of the Media by Thomas L. McPhail

In improvement communique, most sensible media students discover the main points of verbal exchange in components the place modernization has didn't convey swap. bargains an entire advent to the background of improvement communique - the method of systematically intervening with both media or schooling as a way to advertise confident social switch Discusses the major ways and theories in improvement conversation, together with academic problems with education, literacy, education, and use of media from print and radio to video and the web Explores the function of NGOs, the CNN influence, and the ability of grass-roots hobbies and 'bottom-up' methods that problem the established order in worldwide media

Download e-book for kindle: Satire als Kriegswaffe: Strategien der britischen by Kristina Moorehead

Auf dem Höhepunkt der deutschen Bedrohung entschloss guy sich im Sommer 1940 beim Deutschen Dienst der BBC, den "Kampf um die Seelen der deutschen Bevölkerung" und gegen den Nationalsozialismus auf neuartige Weise zu führen: mit Satire und Humor. Anhand satirischer Rundfunkserien wie "Frau Wernicke", "Adolf Hirnschal" oder "Kurt und Willi" analysiert Kristina Moorehead den ungewöhnlichen strategischen Wandel der nach Deutschland gerichteten britischen Propagandasendungen für nahezu den gesamten Kriegsverlauf.

Extra info for Advertising and Reality: A Global Study of Representation and Content

Example text

Download PDF sample

Advertising and Reality: A Global Study of Representation and Content by Amir Hetsroni


by Steven
4.5

Rated 4.36 of 5 – based on 4 votes